Part of the successful PMW Insight Series, The Digital Attribution & Measurement Seminar is a free virtual event designed to help marketers understand what matters most in this rapidly-changing industry.
The brand-heavy event will go beyond the usual sales pitches with practical insights from those already winning in the lucrative US market.
High-profile speakers from major organisations including Google, HP, Magnet, Coca-Cola, Bosch and Reebok will lead the discussions as the US performance marketing industry moves into a post-pandemic and privacy-first world.
The PMW editorial team will also chair two panel debates on the opportunities and threats facing the US industry in 2022 and beyond, from cookie deprecation to bridging the data skills gap.
Event delegates will leave the virtual show with valuable new contacts in the region, heightened industry knowledge and strong actionable insights on all disciplines of performance marketing, from search and PPC to e-commerce and influencer marketing.
The Digital Attribution & Measurement Seminar is a free virtual event that will take place on Tuesday 15th February 2022.