In this video interview with PMW, Farhad spoke about evolving metrics, overcoming cultural challenges and teaming up your tech stacks.
Sharing success: Farhad Divecha from AccuraCast on cross-border data consolidation
From boardroom buy-in to empowering local teams, Farhad Divecha, MD at international agency AccuraCast, offers his experiences on helping brands turn global consolidation into marketing success stories.