In this seven-part PMW Masterclass series, learn how to use CTV to get to your consumers at their most engaged.
Your Tutor: Sarah Lewis, Global Director of CTV, ShowHeroes
View a short teaser from Sarah below:
Watch the modules below:
1: The growth of CTV in Europe
2: Understanding consumer attention in CTV environments
3: Why European audiences prefer CTV
4: CTV reigns supreme in the attention economy
5: The CTV ad engagement zone
6: Make it relevant and get creative
7: Conclusions